TRAX
Business Intelligence (BI) Software · Massachusetts, United States · 501-1,000 Employees
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Overview
Headquarters
1 Beacon St Fl 15, Boston, Massachusetts...Phone Number
+65 62249145Website
www.traxretail.comRevenue
$170.4 MillionIndustry
ZI Rank: 2
Signal Type
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ZI Rank
4
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2
About TRAX
Trax is a leading provider of computer vision solutions and analytics for retail. It enables tighter execution controls in-store and provides clients with the ability to leverage competitive insights through its in-store execution tools, shelf monitoring solutions, market measurement and analytics services to unlock revenue opportunities at all points of sale. Many of the worlds top brands and grocery retailers leverage Trax in over 80 countries to manage their in-store execution and increase revenues at the shelf. The company was recently selected as a Red Herring Top 100 Global and ranked in the top 25 Fastest Growing Companies on Deloittes Technology Fast 500 list. Trax is headquartered in Singapore with offices worldwide.Explore more
TRAX Org Chart
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Company Profile Activity
Activity Insights
TRAX is experiencing very low activity levels compared to other companies in the Software sector.
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TRAX is drawing exceptional interest within the Software industry, suggesting notable developments or strong market momentum, learn more about TRAX.
TRAX financials insights
Gather financial insights about TRAX, including details on funding rounds, investors, total funding, and acquisitions, to gain a comprehensive understanding of their financial strategy.
2016
Series C
$40M
2017
Private Equity
$19.5M
2018
Other Financing Round
$125M
2019
Series D
$100M
2020
Debt
$2M
2021
Series E
$640M
2023
Debt
$50M
TRAX Tech Stack
A closer look at the technologies used by TRAX
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Most Recent Scoops
Left Company
Executive Move
Kendra Ricenbaw, Chief Customer Experience Officer, has recently left the organization and now serves as Chief Operating Officer for Form.
Executive Moves, Left Company
Person-Based
Board of Directors, Mergers
Person-Based
Retail/Store Systems, Machine Learning, Store Operations, Artificial Intelligence
Mergers & Acquisitions (M&A)
Mergers & Acquisitions, Acquisitions, Mergers
Left Company
Executive Move
Executive Moves, Left Company
TRAX News & Media
Trax Appoints Brittany Billings as Chief Marketing Officer
Experienced Marketing Leader Heads Trax's Marketing Organization to Enhance Brand Presence, Expand Global Reach, and Achieve Strategic Priorities BOSTON, Aug. 5, 2024 /PRNewswire-PRWeb/ -- Trax Retail, the retail data and technology company digitizing the physical world of retail, today...Trax Retail launches Signal-Based Merchandising
SBM engages a network of shoppers, while they are already in the store, to gather real-time retail condition data points.Trax Retail Announces New CEO
BOSTON--(BUSINESS WIRE)--Trax Retail, the data and technology company digitizing the physical world of retail, today announces the appointment of Gary Laben as its chief executive officer. As Trax’s CEO, Laben will lead the tech-enabled and data-driven retail platform through its next phase of growth, focusing on building upon its innovative and industry-leading solutions for CPG manufacturers, retailers, and shoppers. “As the pioneer and leader in retail innovation and execution, Trax has a trTrax Raises $50 Million Debt Funding from Deutsche Bank - StartupHub.ai
Israeli AI retail startup, Trax, secured a $50 million venture debt funding round from Deutsche Bank Private Credit & Infrastructure.
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Frequently Asked Questions Regarding TRAX
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Trax is a leading provider of computer vision solutions and analytics for retail. It enables tighter execution controls in-store and provides clients with the ability to leverage competitive insights through its in-store execution tools, shelf monitoring solutions, market measurement and analytics services to unlock revenue opportunities at all poi... Read More
