What is Foodsmart?
Foodsmart, formerly known as Zipongo, operates as a comprehensive foodcare network. The company specializes in designing and delivering tailored food and nutrition plans for both employees and employers. Based in San Francisco, California, Foodsmart aims to enhance workplace wellness and productivity through strategic nutritional guidance. Its services are designed to integrate seamlessly into corporate wellness programs, promoting healthier eating habits among the workforce.
How much funding has Foodsmart raised?
Foodsmart has raised a total of $280M across 4 funding rounds:
Series A
$5M
Series B
$35M
Series C
$40M
Other Financing Round
$200M
Series A (2014): $5M with participation from Excel Venture Management
Series B (2018): $35M led by Zaffre Investments and Seventure Partners
Series C (2024): $40M supported by Advocate Aurora Enterprises, Advocate Health, and Memorial Hermann Health System
Other Financing Round (2024): $200M featuring The Rise Fund
Key Investors in Foodsmart
The Rise Fund
The Rise Fund is an impact investing platform focused on growth-stage, mission-driven companies aligned with the UN's Sustainable Development Goals, investing across sectors like healthcare and food & agriculture.
Zaffre Investments
Zaffre Investments, a subsidiary of Blue Cross Blue Shield of Massachusetts, invests in companies aiming to improve healthcare delivery, focusing on health IT and consumer solutions.
Seventure Partners
Seventure Partners is an active investor in innovative companies within digital technologies and life sciences, including health and nutrition sectors.
What's next for Foodsmart?
With the recent infusion of $200M in a major strategic investment, Foodsmart is poised for accelerated expansion and innovation. The company's enterprise-level funding context suggests a focus on scaling operations, enhancing its technological platform, and potentially broadening its market reach. Future developments are likely to center on strengthening its position as a leader in corporate nutrition solutions, possibly through strategic partnerships or further technological advancements in personalized nutrition planning.
See full Foodsmart company page
