What is UserTesting?
Founded in 2007 and headquartered in San Francisco, California, UserTesting operates a video-first SaaS platform designed to empower organizations in achieving customer-centric visions. By providing real-time insights into user experiences with products, designs, applications, and brands, UserTesting enables businesses to see and hear directly from their target audience. This capability is crucial for iterative product development and strategic market alignment, positioning UserTesting as a vital tool for companies aiming to deeply understand and respond to customer needs.
How much funding has UserTesting raised?
UserTesting has raised a total of $288.5M across 4 funding rounds:
Series B
$3M
Series C
$45.5M
Series F
$100M
Stock Offering
$140M
Series B (2012): $3M, investors not publicly disclosed
Series C (2015): $45.5M led by Accel and OpenView
Series F (2020): $100M supported by Accel, Greenspring Associates, OpenView Group companies, and Insight Partners
Stock Issuance/Offering (2021): $140M, investors not publicly disclosed
Key Investors in UserTesting
Accel
Accel is a global venture capital firm that partners with exceptional teams from the inception of their ideas through all phases of private company growth. The firm focuses on supporting innovative companies and entrepreneurs.
OpenView
Founded in 2006, OpenView Venture Partners invests in B2B software companies such a s Zipwhip, Calendly, Deputy and more. The company is headquartered in Boston, Massachusetts.
Greenspring Associates
Founded in 2000, Greenspring Associates is a venture capital investment firm that serves as a lifecycle partner for fund managers and entrepreneurs both on a primary and secondary basis across multiple stages, sectors and geographies. The company has offices in Owings Mills, Maryland and Palo Alto, California.
What's next for UserTesting?
The substantial enterprise-level funding and recent strategic investment indicate UserTesting is poised for significant scaling and market penetration. This capital injection will likely be directed towards enhancing its platform capabilities, expanding its global reach, and potentially pursuing strategic acquisitions to broaden its service offerings. UserTesting's focus on video-first user feedback positions it to capitalize on the increasing demand for authentic customer insights in product development and marketing strategies, suggesting a future of continued innovation and market leadership.
See full UserTesting company page
