What is Rowan?
Rowan operates as a specialized jewelry and ear piercing service and products company. Headquartered in New York, New York, Rowan distinguishes itself by offering safe and celebratory ear piercing experiences alongside a curated selection of hypoallergenic jewelry. The company primarily serves its clientele through its network of brick-and-mortar studio locations, providing a unique blend of retail and service within the personal adornment market. Its business model appears to be centered on creating a trusted and accessible brand for ear piercing and jewelry acquisition.
How much funding has Rowan raised?
Rowan has raised a total of $24M across 2 funding rounds:
Angel/Seed
$4M
Series B
$20M
Angel/Seed (2019): $4M, investors not publicly disclosed
Series B (2021): $20M led by TABLE Management, Goldcrest Capital, Beechwood Capital, Silas Capital, and Thirty Five Ventures
Key Investors in Rowan
Beechwood Capital
Beechwood Capital is a private equity firm that invests in growing consumer brands and specialty retail businesses, leveraging operational experience to add value to its portfolio companies.
Silas Capital
Silas Capital is a growth equity and venture capital firm that invests in consumer brands, providing flexible capital and operational expertise to help entrepreneurs scale their businesses.
Thirty Five Ventures
Thirty Five Ventures is an investment firm that likely focuses on strategic partnerships and capital allocation within various industries, potentially including consumer brands and retail.
What's next for Rowan?
The recent major strategic investment signifies a pivotal moment for Rowan, likely enabling the company to accelerate its expansion plans, enhance its product offerings, and potentially broaden its market reach. With a Series B funding context, Rowan is positioned for significant scaling, which could involve opening new studio locations, investing in marketing initiatives to bolster brand awareness, or further developing its e-commerce capabilities. The strategic nature of this capital infusion suggests a focus on long-term growth and market consolidation within the competitive jewelry and personal services industry.
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