What is Roofr?
Founded in 2016 by a third-generation roofer, Roofr addresses the specific needs of roofing contractors by providing a comprehensive suite of tools aimed at streamlining sales processes and enhancing business operations. The platform offers features such as aerial imagery for accurate measurements, rapid estimate generation, and customer e-signature capabilities, all designed to help contractors save time, reduce costs, and close more deals. Roofr's commitment to building a trusted roofing platform has positioned it as a key player in digitizing the traditionally manual aspects of the roofing industry.
How much funding has Roofr raised?
Roofr has raised a total of $43.8M across 4 funding rounds:
Angel/Seed
$4M
Other Financing Round
$4.3M
Series A
$12M
Other Financing Round
$23.5M
Angel/Seed (2019): $4M, investors not publicly disclosed
Other Financing Round (2021): $4.3M led by Crosslink Capital, Avidbank, and Bullpen Capital
Series A (2022): $12M supported by Vertical Venture Partners, Interplay, Crosslink Capital, K5 Global, and Bullpen Capital
Other Financing Round (2023): $23.5M featuring Vertical Venture Partners, ABC Supply, and Bullpen Capital
Key Investors in Roofr
Vertical Venture Partners
Vertical Venture Partners is an early-stage venture capital firm that focuses on investing in enterprise technology companies targeting specific vertical markets. The firm seeks to partner with founders who possess a deep understanding of their industry, leveraging their extensive experience in operating and investing.
ABC Supply
ABC Supply Company specializes in developing professional contractor websites that serve as the first impression for potential clients. They offer an array of services including Essential Scrollable and Enhanced Multi-Page website options, tailored to showcase a company's services, reputation, and workmanship effectively.
Bullpen Capital
Bullpen Capital is a venture capital fund that specializes in investing post-seed capital into early-stage companies. Over the past decade, the firm has funded more than 100 companies that have identified a special product-market fit but are often overlooked.
What's next for Roofr?
With substantial backing, Roofr is poised for accelerated growth and further development of its sales enablement tools. The company's strategic financing, particularly its Series A round and subsequent 'Other Financing Rounds,' indicates a focus on scaling operations, expanding market reach, and potentially enhancing its technological offerings. Future initiatives are likely to involve deeper integration of AI for sales forecasting, broader adoption of its platform across North America, and continued innovation in digital proposal and contract management for the roofing sector. The company's trajectory suggests a move towards solidifying its market leadership and potentially exploring adjacent services for contractors.
See full Roofr company page