What is Mabel?
Mabel operates as India's premier online destination for premium jewelry, offering a curated selection that features established industry names, emerging designer brands, and independent labels. The platform aims to provide a comprehensive and sophisticated shopping experience for consumers seeking high-quality and unique jewelry pieces, consolidating diverse offerings under a single digital roof.
How much funding has Mabel raised?
Mabel has raised a total of $1.5M across 1 funding round:
Angel/Seed
$1.5M
Angel/Seed (2022): $1.5M with participation from Whiteboard Chapel, Sauce.vc, and Incubate Fund
Key Investors in Mabel
Whiteboard Chapel
Whiteboard Chapel is an undisclosed investor participating in the funding round, likely providing strategic guidance or early-stage capital.
Sauce.vc
Sauce.vc is a venture capital fund with a dedicated consumer focus, specializing in partnering with startups in the F&B, personal care, and apparel/lifestyle segments, aiming to disrupt the market with their capital and expertise.
Incubate Fund
Incubate Fund is a venture capital firm committed to supporting ambitious entrepreneurs from the early stages, contributing to economic development and social impact through startup investments and providing both capital and human resources for growth.
What's next for Mabel?
With this recent major strategic investment, Mabel is poised for accelerated growth and market expansion. The capital infusion is expected to fuel initiatives aimed at enhancing the platform's reach, refining its product curation, and potentially exploring new market segments or technological advancements. The company's focus on premium online jewelry suggests a strategy centered on brand building, customer acquisition, and solidifying its leadership in a competitive e-commerce landscape.
See full Mabel company page