What is Poq?
Poq operates as a Software-as-a-Service platform dedicated to empowering retailers to develop highly customized and effective native mobile applications. The company's solutions enable clients to enhance their brand presence, drive product sales, foster deeper customer loyalty, and deliver personalized content, communications, and rewards. Headquartered in London, United Kingdom, Poq addresses the critical need for retailers to establish a robust and engaging mobile channel in today's competitive digital landscape. The company's focus on native app development allows for superior user experiences and deeper integration with device functionalities, setting it apart in the crowded e-commerce technology market.
How much funding has Poq raised?
Poq has raised a total of $19.6M across 6 funding rounds:
Other Financing Round
$800K
Other Financing Round
$534K
Series A
$4M
Debt
$1.3M
Other Financing Round
$1.3M
Series B
$11.7M
Other Financing Round (2012): $800K with participation from Venrex Investment Management and Seedcamp
Other Financing Round (2014): $534K led by Venrex Investment Management and Seedrs
Series A (2016): $4M supported by Venrex Investment Management, Beringea, and Seedcamp
Debt (2017): $1.3M featuring Barclays
Other Financing Round (2017): $1.3M backed by Barclays PLC
Series B (2018): $11.7M with participation from Smedvig Capital, Beringea, and Revolt Ventures
Key Investors in Poq
Beringea
Beringea is an international venture capital firm that invests in high-growth businesses in the US and UK, focusing on empowering entrepreneurs to build billion-dollar companies. With a diverse network and expertise across multiple sectors, they provide strategic support to their portfolio companies.
Smedvig Capital
Smedvig Capital is the London arm of the Smedvig Family Office, specializing in investments in private markets assets, particularly in Private Equity and Venture Capital. Since its inception in 1996, the firm has invested nearly $2.5 billion, focusing on growth stage businesses across the UK, Nordics, BeNeLux, and DACH regions.
Seedcamp
Seedcamp is a venture capital firm that supports early-stage startups by providing investment, mentorship, and access to a global network. The firm focuses on ambitious founders and innovative companies across various sectors, helping them grow from initial concepts to successful businesses.
What's next for Poq?
With the recent infusion of major strategic investment, Poq is well-positioned to accelerate its expansion and further enhance its platform capabilities. The company's trajectory suggests a focus on scaling its operations, potentially expanding into new geographic markets, and investing in research and development to maintain its competitive edge. The sustained backing from investors like Beringea and Smedvig Capital, known for their focus on high-growth technology businesses, indicates a strategic emphasis on market leadership and innovation. Poq is likely to leverage this capital to deepen its relationships with existing retail clients and attract new enterprise-level partners seeking to optimize their mobile commerce strategies.
See full Poq company page