What is Pocketwatch?
Pocketwatch is a leading digital-first entertainment company dedicated to creating inspiring content and lifestyle products for children and families. The company specializes in bridging the gap between screen time and playtime, boasting a strong portfolio of globally recognized YouTube brands such as Ryan's World, Love, Diana, Toys and Colors, and Onyx Family. Pocketwatch also produces the successful Nickelodeon show 'Ryan's Mystery Playdate'. Founded in March 2017 and headquartered in Culver City, CA, the company is managed by a team of industry veterans from both traditional and digital entertainment sectors.
How much funding has Pocketwatch raised?
Pocketwatch has raised a total of $22M across 3 funding rounds:
Series A
$6M
Series B
$15M
Debt
$1M
Series A (2017): $6M with participation from Third Wave Digital
Series B (2018): $15M led by UTA Ventures, Greycroft Partners, and Viacom
Debt (2020): $1M supported by PPP
Key Investors in Pocketwatch
Third Wave Digital
Third Wave Digital is an early-stage investment firm focused on media and technology, providing capital to entrepreneurs in digital media distribution and programming.
Greycroft Partners
Greycroft is a venture capital firm specializing in internet and mobile markets, leveraging industry connections to support entrepreneurial growth.
Viacom
Viacom is a global media company with a vast portfolio of television networks and entertainment brands, contributing strategic industry expertise and distribution capabilities.
What's next for Pocketwatch?
With substantial enterprise-level backing and a recent strategic investment, Pocketwatch is poised for accelerated growth. The company's focus on expanding its digital-first content franchises and lifestyle product lines, combined with its strategic partnerships, suggests a continued emphasis on innovation in the kids and family entertainment market. Future endeavors will likely involve further development of its existing brands and the exploration of new intellectual properties to maintain its leadership position.
See full Pocketwatch company page
