What is Plum?
Plum Fintech Limited specializes in developing personal savings assistant solutions. The Plum application intelligently monitors users' daily spending habits and automatically sets aside funds that are unlikely to be needed. By analyzing account data, Plum gains insights into income, expenses, and spending patterns, enabling it to offer personalized savings strategies. The company's core offering aims to simplify and automate the savings process for individuals, making financial management more accessible and effective.
How much funding has Plum raised?
Plum has raised a total of $83.4M across 7 funding rounds:
Angel/Seed
$500K
Other Financing Round
$3M
Unspecified
$10M
Series A
$24M
Debt
$5.6M
Series B
$20.6M
Debt
$19.7M
Angel/Seed (2016): $500K with participation from 500.com
Other Financing Round (2019): $3M led by EBRD, VentureFriends, and Christian Faes
Unspecified (2020): $10M supported by Global Brain, VentureFriends, U.K. government’s Future Fund, and European Bank for Reconstruction and Development
Series A (2021): $24M featuring Charles Delingpole, Global Brain, Francesco Simoneschi, VentureFriends, dmg ventures, Ventura Capital, and 500 Global
Debt (2022): $5.6M backed by Silicon Valley Bank
Series B (2024): $20.6M with participation from VentureFriends, iGrow Venture Capital, Eurobank, and Ventura Capital Group
Debt (2025): $19.7M led by BBVA
Key Investors in Plum
VentureFriends
Venture Friends is an early-stage venture capital firm focused on supporting ambitious European founders in building category-defining companies. They provide initial investments ranging from €500k to €3m at the Pre-Seed and Seed stages across Europe and MENA. The firm emphasizes a partnership approach, offering not just capital but also mentorship, strategic support, and a deep understanding of the entrepreneurial journey.
Eurobank
Established in 1990, Eurobank provides financial services to consumers and businesses. Some of the services they provide include lending, lines of credit, checking and savings accounts, and more. This company is headquartered in Attica, Greece.
Silicon Valley Bank
SVB Financial Group offers commercial and private banking, asset management, private wealth management, brokerage & investment services, funds management, and business valuation services. The company was founded in 1983 and is headquartered in Santa Clara, California.
What's next for Plum?
With the recent major strategic investment and a substantial total funding amount of $83.4M, Plum is well-positioned for its next phase of growth. The company is likely to focus on enhancing its AI-driven savings technology, expanding its user base across new markets, and potentially developing additional financial wellness tools. This infusion of capital will support strategic initiatives, including product innovation, marketing efforts, and operational scaling, solidifying Plum's role as a key player in the fintech landscape.
See full Plum company page
