What is Pickit?
Founded in 2012 by art director Henrik and sales professional Mathias, Pickit initially aimed to combat boring presentations by simplifying the creation of stunning slide decks. The company's journey saw a pivotal moment in 2015 when Mathias relocated to Seattle to be closer to Microsoft. This proximity led to Microsoft's investment in Pickit in 2017, propelling it to become the #1 most-downloaded Office app globally. Under the leadership of former Microsoft executive David Scult as CEO, Pickit has evolved into a comprehensive enterprise Digital Asset Management (DAM) platform. The service is designed to streamline how organizations store, share, organize, and optimize their digital assets, marking a significant shift from its presentation-focused origins to a robust DAM solution.
How much funding has Pickit raised?
Pickit has raised a total of $4.6M across 1 funding round:
Series A
$4.6M
Series A (2017): $4.6M with participation from Microsoft Ventures
Key Investors in Pickit
Microsoft Ventures
Microsoft Ventures is the venture capital arm of Microsoft, focusing on strategic investments in companies that align with Microsoft's ecosystem and technology roadmap. Their investment in Pickit highlights the platform's integration potential with Microsoft's productivity suite.
What's next for Pickit?
The substantial enterprise-level funding and recent strategic investment signal a strong growth phase for Pickit. With its established position as a leading DAM platform and the backing of major players like Microsoft, the company is well-positioned for further expansion. Future developments are likely to focus on enhancing its DAM capabilities, expanding its enterprise client base, and potentially exploring new integrations or features that leverage its core technology for digital asset optimization and management. The company's evolution from a presentation tool to a full-scale DAM platform indicates a strategic focus on addressing broader enterprise needs for digital asset governance and accessibility.
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