What is Personetics?
Headquartered in Israel, Personetics specializes in providing advanced AI-driven, in-app personalization and customer engagement solutions tailored for financial institutions. Its software empowers banks and other financial entities to craft highly personalized user journeys across mobile applications and online platforms. The core objective of Personetics' technology is to elevate customer Net Promoter Score, mitigate churn, and stimulate incremental revenue streams through intelligent engagement strategies.
How much funding has Personetics raised?
Personetics has raised a total of $178M across 4 funding rounds:
Series A
$6.5M
Series B
$11.5M
Private Equity
$75M
Private Equity
$85M
Series A (2011): $6.5M with participation from Steamboat Ventures and Carmel Ventures
Series B (2013): $11.5M led by Steamboat Ventures, Lightspeed Venture Partners, and Carmel Ventures
Private Equity (2021): $75M supported by Warburg Pincus LLC
Private Equity (2022): $85M featuring Thoma Bravo
Key Investors in Personetics
Thoma Bravo
Thoma Bravo is a leading global investment firm focused on software and technology companies, known for its operational expertise in scaling enterprise software businesses.
Warburg Pincus LLC
Warburg Pincus LLC is a global private equity firm renowned for its expertise in growth investing, supporting investors and management teams in building long-term success across diverse market cycles.
Steamboat Ventures
Steamboat Ventures focuses on helping early to growth stage companies in technology, media, and consumer sectors become market leaders, dedicated to creating lasting value.
What's next for Personetics?
The recent major strategic investment signals a pivotal phase for Personetics, likely enabling accelerated product development, market expansion, and further enhancement of its AI capabilities. This infusion of capital, following a history of significant private equity and venture capital backing, positions the company to deepen its impact within the financial technology sector. Expect Personetics to further solidify its leadership in delivering personalized digital experiences, driving innovation in how financial institutions connect with their customers.
See full Personetics company page