What is Permission?
Permission.io is pioneering a new paradigm in web engagement through an opt-in value exchange model. The company has developed the permission blockchain and its native cryptocurrency, ASK, to establish a digital advertising protocol. This innovative framework empowers individuals to control, grant permission for, and monetize their personal data and online time, fundamentally altering how users interact with the internet. Permission.io's core mission is to create avenues for users to derive value from their data across various contexts and to foster direct, permission-based connections between brands and consumers.
How much funding has Permission raised?
Permission has raised a total of $47M across 1 funding round:
Private Equity
$47M
Private Equity (2020): $47M with participation from Undisclosed
What's next for Permission?
The substantial enterprise-level funding and recent strategic investment indicate Permission.io is poised for significant scaling and further development of its blockchain-based advertising solutions. This capital infusion will likely fuel the expansion of its user base, enhance the ASK cryptocurrency's utility, and strengthen its protocol for data ownership and monetization. The company's focus on a permissioned advertising model positions it to capitalize on growing consumer demand for data privacy and control, suggesting a trajectory towards broader adoption and potential market disruption in the digital advertising sector.
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