What is Mulberry?
Founded in 2018 and headquartered in New York City, Mulberry is revolutionizing the extended warranty sector by offering both free and affordable protection plans directly to consumers. The company also collaborates with retailers, integrating its protection solutions seamlessly into the shopping journey. Mulberry's core offering aims to simplify and improve the often-cumbersome process of product protection, providing peace of mind to shoppers and a value-added service for retail partners. The company's focus on a better consumer experience positions it as a key player in the evolving e-commerce landscape.
How much funding has Mulberry raised?
Mulberry has raised a total of $26.9M across 3 funding rounds:
Angel/Seed
$2.8M
Series A
$2.2M
Series B
$22M
Angel/Seed (2018): $2.8M with participation from Quiet Capital
Series A (2020): $2.2M, investors not publicly disclosed
Series B (2021): $22M supported by Commerce Ventures, Ally Bank, Hudson Structured Capital Management, and CreditEase
Key Investors in Mulberry
Quiet Capital
Quiet Capital is an investment firm that backs founders at the earliest stages of their journey. They focus on providing capital and strategic support to companies building the future.
Hudson Structured Capital Management
Hudson Structured Capital Management is an asset manager specializing in alternative investments that aim for mezzanine level returns, primarily focusing on the Re/Insurance and Transportation sectors. With a team boasting extensive industry experience, the company targets core economic areas expected to surpass global GDP growth while providing low correlations to broader markets. Their investment strategies are designed for investors seeking long-term, consistent returns with manageable risk. The leadership team comprises industry veterans with significant backgrounds in finance, ensuring effective access to private market transactions.
CreditEase
CreditEase is a leading FinTech company in China, specializing in inclusive finance and wealth management, in addition to payment technology, marketplace lending, crowdfunding, robo-advisory, insurance technology and blockchain products and services. CreditEase actively engages with global FinTech innovators through business incubation, commercial co-operation, and investment. Better tech, better finance, better world.
What's next for Mulberry?
With the recent influx of capital from its major strategic investment, Mulberry is poised for accelerated growth and expansion. The company is expected to leverage this financing to enhance its product offerings, broaden its retail partnerships, and scale its operational infrastructure. Further development of its technology platform to support a wider range of products and services is anticipated. This strategic backing will likely enable Mulberry to solidify its market position and explore new avenues for innovation in the product protection and extended warranty space, aiming to become the go-to solution for consumers seeking reliable product coverage.
See full Mulberry company page
