What is IRIS.TV?
Founded in 2013, IRIS.TV operates a sophisticated cloud-based personalized video programming system. Its core mission is to empower publishers and content owners to maximize video views and enhance user engagement across a multitude of devices. The company's comprehensive product suite is engineered to boost video consumption and streamline operations for web, mobile, and OTT video distribution. By seamlessly integrating with existing video player infrastructures, IRIS.TV's software automates the delivery of personalized content, dynamically adapting to audience preferences and user interactions to create a more compelling viewing experience.
How much funding has IRIS.TV raised?
IRIS.TV has raised a total of $25.9M across 5 funding rounds:
Unspecified
$759K
Angel/Seed
$1.7M
Series A
$5.3M
Debt
$150K
Series B
$18M
Unspecified (2013): $759K, investors not publicly disclosed
Angel/Seed (2013): $1.7M, investors not publicly disclosed
Series A (2015): $5.3M supported by Progress Ventures, Sierra Wasatch, and BDM International
Debt (2020): $150K featuring PPP
Series B (2021): $18M backed by Mirae Asset Global Investments LLC, Intel Capital, WISE Ventures LLC, and Quest Venture Partners
Key Investors in IRIS.TV
Intel Capital
Founded in 1991, Intel Capital, a division of Intel, invests in innovative startups targeting artificial intelligence, autonomous vehicles, datacenter, Cloud, 5G, next-generation compute, and a wide range of other technologies. Intel Capital curates thousands of business development introductions each year. It is headquartered in Santa Clara, California.
Quest Venture Partners
Quest Venture Partners is a venture capital firm that specializes in investing in early-stage companies with innovative ideas and strong teams. They typically provide initial funding ranging from $100k to $1.5 million, with a focus on investments around $500k. The firm is located in Silicon Valley and aims to guide startups through their growth journey.
Sierra Wasatch
Sierra Wasatch is a venture capital firm that focuses on early-stage investments in the digital media industry, founded by Susan Stone.
What's next for IRIS.TV?
The substantial enterprise-level backing and recent strategic investment signal a pivotal phase for IRIS.TV. This capital infusion is poised to accelerate the company's product development, enabling it to further refine its personalized video programming capabilities and expand its market reach. Strategic partnerships and technological advancements are anticipated as IRIS.TV aims to solidify its leadership in the evolving digital video landscape. The company's focus on data-driven personalization and operational efficiency positions it for continued growth and innovation in engaging video audiences.
See full IRIS.TV company page
