What is Foursquare?
Founded in 2009 and headquartered in New York, NY, Foursquare operates as a sophisticated location-based mobile platform. It provides users with geographic and municipal information, leveraging its extensive data to offer insights and services. The company's core business revolves around location intelligence, enabling businesses and developers to understand and interact with consumers based on their physical presence and movement patterns. This strategic positioning has allowed Foursquare to evolve from a simple check-in service into a powerful data analytics provider in the digital mapping and location services sector.
How much funding has Foursquare raised?
Foursquare has raised a total of $468.5M across 12 funding rounds:
Angel/Seed
$1.1M
Series A
$1.4M
Series B
$20M
Series C
$50M
Multiple Rounds
$176M
Series E
$45M
Other Financing Round
$25M
Unspecified
$150M
Angel/Seed (2009): $1.2M with participation from O'Reilly AlphaTech Ventures and Union Square Ventures
Series A (2009): $1.4M led by SV Angel, Jack Dorsey, Chad Stoller, Union Square Ventures, Kevin Rose, Sergio Salvatore, and Alex Rainert
Series B (2010): $20M supported by SV Angel, Chris Dixon, Andreessen Horowitz, Rick Webb, and Union Square Ventures
Series C (2011): $50M featuring Andreessen Horowitz, Union Square Ventures, O'Reilly AlphaTech Ventures, and Spark Capital
Unspecified (2013): $2M backed by Union Square Ventures
Debt (2013): $41M with participation from Union Square Ventures, Andreessen Horowitz, Silver Lake Partners, Spark Capital, and Ou2019Reilly AlphaTech Ventures
Debt (2013): $21M led by Union Square Ventures
Private Equity (2013): $77.1M supported by SV Angel, Union Square Ventures, Andreessen Horowitz, Draper Associates, Spark Capital, and O'Reilly AlphaTech Ventures
Series D (2013): $35M featuring Draper Associates
Series E (2016): $45M backed by Union Square Ventures, Spark Capital, Morgan Stanley, Draper Associates, and Andreessen Horowitz
Other Financing Round (2018): $25M with participation from NAVER, Simon Venture Group, and Union Square Ventures
Unspecified (2019): $150M led by The Raine Group
Key Investors in Foursquare
Andreessen Horowitz
Andreessen Horowitz is a prominent venture capital firm known for investing in technology companies across various stages. Their involvement suggests a belief in Foursquare's long-term potential and technological innovation.
Union Square Ventures
Union Square Ventures is a venture capital firm that invests in transformative markets. Their repeated participation in Foursquare's funding rounds highlights a sustained commitment to the company's vision and growth.
Draper Associates
Draper Associates is a venture capital firm focused on identifying and supporting extraordinary entrepreneurs. Their backing of Foursquare indicates confidence in the company's leadership and market disruption potential.
What's next for Foursquare?
With a history of consistent capital raises, Foursquare is well-positioned for continued expansion and innovation. The recent strategic investment signals a focus on enhancing its platform capabilities, potentially through technological advancements, market penetration, or strategic partnerships. The company's trajectory suggests a commitment to solidifying its market leadership in location-based data and analytics, likely exploring new applications for its technology in areas such as urban planning, retail analytics, and personalized user experiences. Future growth will likely be driven by its ability to monetize its vast datasets and adapt to the evolving landscape of mobile technology and data privacy.
See full Foursquare company page