What is Feathr?
Feathr operates as a specialized digital marketing platform tailored for associations and event organizers. Its suite of products, including Ads, Invites, and Conversations, empowers clients to utilize data-driven digital marketing strategies. The primary objectives for Feathr's customers are to enhance membership engagement, increase event attendance, and generate new revenue streams. The platform is currently utilized by over 500 organizations, ranging from global leaders like Informa to regional entities such as the Texas Society of Association Executives, reaching an audience of more than one hundred million customers worldwide.
How much funding has Feathr raised?
Feathr has raised a total of $20M across 7 funding rounds:
Other Financing Round
$1.5M
Private Equity
$2M
Unspecified
$949K
Series A
$3.5M
Other Financing Round
$19K
Series B
$11M
Debt
$1M
Other Financing Round (2015): $1.5M with participation from Miami Angels
Private Equity (2016): $2M, investors not publicly disclosed
Unspecified (2017): $949K, investors not publicly disclosed
Series A (2017): $3.6M featuring Florida Gulfshore Capital, Freeman, and Knight Foundation
Other Financing Round (2018): $19K backed by Miami Angels
Series B (2020): $11M with participation from Florida Opportunity Fund, Freeman Digital Ventures, Fulcrum Equity Partners, and Florida Gulfshore Capital
Debt (2020): $1M led by PPP
Key Investors in Feathr
Florida Opportunity Fund
Florida Opportunity Fund is dedicated to investing in early-stage companies to enhance Florida's innovation economy, focusing on technology, life sciences, and advanced manufacturing.
Fulcrum Equity Partners
Fulcrum Equity Partners is a private equity firm that invests in growing companies, often in the technology and business services sectors, providing capital to support expansion and strategic initiatives.
Florida Gulfshore Capital
Florida Gulfshore Capital is a venture capital firm specializing in early-stage, tech-enabled B2B products and services, particularly within Florida and the Southeast region, actively supporting entrepreneurs with significant growth potential.
What's next for Feathr?
The recent major strategic investment in Feathr signals a pivotal phase for the company, likely indicating a move towards scaling operations and expanding market reach. This capital infusion, following a Series B round, suggests a focus on accelerating product development and enhancing customer acquisition strategies. Feathr is poised to further solidify its leadership in the niche market of digital marketing for associations and events, potentially exploring new verticals or deepening its existing service offerings to drive sustained growth and profitability.
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