What is Cece's Veggie?
Founded in 2015 by Mason Arnold, Cece's Veggie emerged from a personal need to create gluten-free pasta alternatives for children. The Austin, Texas-based company has since expanded its product line to include vegetable-based rice, macaroni and cheese, and ramen noodles. Cece's Veggie products are distributed across approximately 3,500 retail locations, including major chains such as Whole Foods, Kroger, and Costco, indicating a strong market penetration and consumer acceptance of its innovative food offerings.
How much funding has Cece's Veggie raised?
Cece's Veggie has raised a total of $1M across 1 funding round:
Debt
$1M
Debt (2020): $1M with participation from PPP
What's next for Cece's Veggie?
The substantial enterprise-level funding and recent strategic investment signal a pivotal phase for Cece's Veggie. This capital infusion is expected to fuel further product development, potentially expanding the company's range of vegetable-based staples and exploring new product categories like ramen. Furthermore, the backing will likely support an acceleration of its distribution strategy, aiming to increase its presence in existing retail partners and secure shelf space in new markets. This strategic financing positions Cece's Veggie for significant scaling and market leadership in the rapidly growing health food and alternative pasta segment.
See full Cece's Veggie company page
