What is AUrate New York?
Aurate New York is a direct-to-consumer jewelry brand specializing in sustainable fine jewelry. The company crafts its pieces using recycled gold and ethically sourced, conflict-free diamonds, offering a range of luxury items including rings, necklaces, earrings, and bracelets. Aurate targets environmentally conscious consumers who prioritize quality, ethical sourcing, and affordability in their luxury purchases. The brand emphasizes durability, offering a lifetime warranty to ensure its products are cherished heirlooms, aligning with a commitment to long-term value and generational ownership.
How much funding has AUrate New York raised?
AUrate New York has raised a total of $19M across 5 funding rounds:
Private Equity
$575K
Angel/Seed
$2.6M
Angel/Seed
$2.6M
Series A
$13M
Debt
$150K
Private Equity (2015): $575K, investors not publicly disclosed
Angel/Seed (2017): $2.6M, investors not publicly disclosed
Angel/Seed (2017): $2.6M supported by Victress Capital and Arab Angel Fund
Series A (2019): $13M featuring Drake Management, Point King Capital, Bluecrest Capital, and Arab Angel Fund
Debt (2020): $150K backed by PPP
Key Investors in AUrate New York
Arab Angel Fund
Arab Angel Fund (AAF) is an early stage venture capital firm focused on Seed and Series A investment opportunities with companies that have international expansion potential. It provides unprecedented access to brilliant entrepreneurs seeking to enter the Gulf Cooperation Council (GCC), the larger Middle East & North Africa (MENA) regions and Western Asia markets. The fund currently has 70 portfolio companies across a number of different sectors in North America. To know more about Arab Angel Fund, please visit: http://arabangel.vc/ .
Victress Capital
Visible Ventures is an early-stage venture capital firm that focuses on investing in areas where generational fractures create significant market opportunities. Their investment areas include health, wealth, and upward mobility. The firm has a diverse portfolio featuring companies like Droplette, Alinea, and Illumix. Visible Ventures aims to support innovative startups that address these critical sectors.
Drake Management
Drake Management is an investment entity that has participated in Aurate New York's funding rounds. Further details on their specific investment focus are not publicly available.
What's next for AUrate New York?
The recent major strategic investment positions Aurate New York for accelerated expansion and product development. This capital infusion is likely to fuel initiatives aimed at enhancing its sustainable sourcing practices, expanding its product catalog, and strengthening its direct-to-consumer channels. The company's focus on ethical luxury and durability suggests a strategy geared towards capturing a larger share of the conscious consumer market, potentially exploring new material innovations and broadening its global reach.
See full AUrate New York company page
