What is Appcast?
Appcast operates as the global leader in programmatic recruitment advertising technology and services. Leveraging advanced technology, extensive market data, and a specialized team of recruitment marketers, Appcast manages job advertising campaigns on behalf of its clients worldwide. Headquartered in Lebanon, N.H., with additional offices in Boston, Mass., New Brunswick, Canada, and Minsk, Belarus, Appcast functions as a subsidiary of StepStone, a major global job classified business, and is part of the Axel Springer SE family. The company's core offering lies in its ability to optimize and automate job ad placements, ensuring clients reach the right talent efficiently.
How much funding has Appcast raised?
Appcast has raised a total of $11.2M across 5 funding rounds:
Other Financing Round
$2.4M
Private Equity
$1.5M
Debt
$1M
Private Equity
$3.3M
Private Equity
$3M
Other Financing Round (2014): $2.4M with participation from Baird Capital
Private Equity (2014): $1.5M, investors not publicly disclosed
Debt (2015): $1M, investors not publicly disclosed
Private Equity (2015): $3.3M featuring Point Judith Capital, Baird Capital, and Irish Angels
Private Equity (2017): $3M, investors not publicly disclosed
Key Investors in Appcast
Baird Capital
Baird Capital is a private equity and venture capital firm that invests in founder-led B2B tech and services companies globally, focusing on sectors where they possess deep institutional knowledge and emphasizing a partnership approach with management teams to foster growth.
Point Judith Capital
PJC is an early-stage venture capital firm based in Boston, Massachusetts, founded in 2001, focused on investing in, supporting, and building relationships with entrepreneurs.
Irish Angels
IrishAngels is a network of Notre Dame investors that focuses on investing in seed, seed+, and Series A stage startups, leveraging their active network to provide added value to the companies they fund.
What's next for Appcast?
With its recent major strategic investment and substantial overall capital infusion of $11.2M, Appcast is well-positioned for its next phase of growth. As a subsidiary of StepStone and a member of the Axel Springer SE family, the company benefits from significant strategic advantages and market reach. This funding will likely be directed towards enhancing its programmatic advertising platform, expanding its data analytics capabilities, and potentially pursuing strategic acquisitions or partnerships to further solidify its leadership in the recruitment technology landscape. The company's focus on enterprise-level clients suggests a trajectory towards deeper integration within large organizations' talent acquisition strategies.
See full Appcast company page
