What is Amperity?
Founded in 2016, Amperity operates at the intersection of data management and customer engagement. Its core offering is a sophisticated software platform designed to unlock access to and usability for complete customer data, enabling businesses to achieve a unified view of their clientele. This capability is crucial for modern enterprises seeking to personalize customer experiences, optimize marketing efforts, and drive business growth through data-driven insights. Amperity's technology addresses the complex challenge of data fragmentation, providing a scalable solution for organizations to leverage their most valuable asset: customer information.
How much funding has Amperity raised?
Amperity has raised a total of $189M across 5 funding rounds:
Series A
$9M
Series B
$28M
Series C
$50M
Debt
$2M
Series D
$100M
Series A (2016): $9M with participation from Madrona Venture Group
Series B (2017): $28M led by Madrona Venture Group
Series C (2019): $50M supported by Goldman Sachs, Declaration Partners, TriplePoint Venture Growth BDC, Madera Technology Partners, and Madrona Venture Group
Debt (2020): $2M featuring PPP
Series D (2021): $100M backed by Madrona Venture Group, Highsage Ventures, Tiger Global, Madera Technology Partners, and Declaration Partners
Key Investors in Amperity
Goldman Sachs
Goldman Sachs is a leading global investment banking firm, providing a wide range of financial services including mergers and acquisitions advisory, underwriting, and asset management. It plays a significant role in global capital markets.
Declaration Partners
Declaration Partners LP is an investment company founded in 2017, offering private equity, financial services, and investment management. It is based in New York, New York.
Madrona Venture Group
Founded in 1995, Madrona Venture Group is a venture capitalist investment company focusing on consumer internet, commercial software, and services, actively supporting early-stage technology companies.
What's next for Amperity?
With the infusion of $100M in its latest major strategic investment, Amperity is poised for accelerated growth and innovation. This enterprise-level funding is anticipated to bolster its product development, enhance its go-to-market strategies, and expand its operational footprint. The company's focus on unifying customer data at scale positions it to capitalize on the increasing demand for robust customer data platforms (CDPs) and data-centric business intelligence. Amperity's strategic backing from prominent investors signals confidence in its ability to lead the market and deliver substantial value to its enterprise clients.
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