Marigold

Marigold is a privately held marketing technology company headquartered in Nashville, Tennessee, and a global pioneer in relationship marketing. Formerly known as CM Group, the company rebranded as Marigold in January 2023 to unify its portfolio of world-class marketing platforms under a single brand identity. Marigold provides tailored, industry-s... pecific martech solutions to businesses worldwide, ranging from small and mid-sized businesses to large enterprises. The company's platform delivers cross-channel personalization, real-time actionable data, automated workflows, loyalty program management, and AI-powered marketing technology designed to support the full customer lifecycle from acquisition and engagement through to long-term loyalty and brand advocacy. Marigold's suite of solutions includes email marketing, SMS messaging, in-app messaging, referral programs, zero-party data collection, and interactive digital experiences. Its portfolio brings together several well-established marketing brands, including Campaign Monitor, Cheetah Digital, Emma, Sailthru, Selligent, Liveclicker, and Vuture. The company serves clients across key verticals including financial services, retail, media and publishing, quick-service restaurants (QSR), and travel and hospitality. With roots in the marketing technology space dating back to 1998, Marigold combines deep industry expertise with a team of strategists and technology specialists to help brands build lasting consumer relationships and maximize return on investment from their marketing programs.Read More