Capture Your Most Valuable, Active Buyers

With ZoomInfo Intent, identify and engage buyers right when they begin researching solutions like yours.

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Now you know exactly who to call

ZoomInfo has always shown you which companies are researching your category. Now we show you the specific people inside those accounts — their role, seniority, and place in the buying decision — so your team can act with precision, not guesswork.

Contact the right person first, every time

See exactly which individuals within an intent-active account are showing buying signals, so your team stops guessing and starts connecting with the people who matter most.

Spend less time working accounts, more time closing them

Eliminate the manual effort of mapping out who to pursue. Person-Level Intent surfaces the right contacts automatically, freeing your reps to focus on conversations that move deals forward.

Build buying committee coverage earlier in the cycle

Turn a single intent signal into a full prospecting workflow. Identify and engage multiple stakeholders across the buying committee before your competitors even know the opportunity exists.

COVERAGE YOU CAN COUNT ON

Capitalize on buying signals

Map your ideal customer profile against ZoomInfo’s database to uncover sales-ready prospects searching for topics and keywords related to your business. Our intent engine triggers signals tracked from a network of 210 million IP to Org Pairings and more than 6 trillion new keyword-to-device pairings — all sourced monthly from over 90% of accessible devices across the U.S.

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ACTIONABLE INSIGHTS

Target the top brass

Identify the entire buying team based on who’s researching specific topics and reach the decision makers across phone, email, and digital marketing channels.

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DRIVE PIPELINE CONVERSION

Connect intent signals to business outcomes that matter

Exclusive to ZoomInfo, Guided Intent helps you focus on the topics that matter most. By prioritizing trending topics proven to drive successful outcomes, you can eliminate the guesswork and engage the most relevant opportunities with confidence.

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OUT-OF-THE-BOX INTEGRATIONS

Build data-rich workflows across your tech stack

Push intent and contact data into your “empty box” CRM, sales, and marketing software to set up automated workflows that close more leads with less effort.

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With ZoomInfo’s Streaming Intent data, we have a constant stream of interested prospects.We’ve increased the number of opportunities in our pipeline by over 50%"
Erwin van der Vlist

CEO & Founder, Speakap

Prioritize and engage ready‑to‑buy prospects