What is Virtue Labs?
Virtue Labs is a company dedicated to manufacturing and marketing technology-based solutions for hair health, delivering visible and transformational results. At the core of its product line is the proprietary, patented hero ingredient, Alpha Keratin 60ku®. This ingredient represents keratin in its purest, native form – whole, unbroken, and fully functional. It is the only fully functional, human-identical keratin protein available on the market today and is incorporated into every Virtue® haircare product. The company operates with a technology manufacturing facility in Winston-Salem, NC, and is headquartered in Raleigh, NC.
How much funding has Virtue Labs raised?
Virtue Labs has raised a total of $8.3M across 2 funding rounds:
Debt
$350K
Other Financing Round
$8M
Debt (2020): $350K with participation from PPP
Other Financing Round (2023): $8M led by Coombe
Key Investors in Virtue Labs
Coombe
Coombe is an investor participating in the company's recent financing round. Further details on their investment focus are not publicly disclosed.
PPP
Public-Private Partnership
What's next for Virtue Labs?
The recent major strategic investment signals a pivotal growth phase for Virtue Labs. This capital infusion is expected to fuel further research and development of its Alpha Keratin 60ku® technology, potentially expanding its product applications within the health and beauty industry. Strategic partnerships and market expansion are likely next steps, leveraging the company's unique scientific approach to hair care. The company's trajectory suggests a focus on scaling its innovative solutions and solidifying its market position as a leader in science-backed hair treatments.
See full Virtue Labs company page
